The founders of Leroy Madison were unimpressed with the dog products being imported to Australia, even the online pet stores and designer dog stores were not satisfying. All the products appeared to be mass produced and none seemed to reflect our personalities nor our dogs individuality. What they really wanted was a product that was unique and stood out from the rest. The Leroy Madison Designer Dog Products team went looking for manufactures from all over the world but we could not find the creative quality we were satisfied with and nor could we fathom having to order over a thousand dog collars, especially with the average styles we continually found in our search and the bulk ordering we were required to do only highlighted the mass production arena we wanted to avoid.

Hence the passion to design and create high quality handmade designer dog products began. Our inspiration comes from both of our dogs Leroy (Golden Retriever aka Mr Personality) and Madison (Chocolate Kelpie – The Ol’ Gal). They are now united to share our creative talents and high quality products with all those who love dogs and style. Our designer dog products are available in our online pet store and select retail outlets.